Use this brief to collect the facts a writer or developer needs for a useful branch page. The person responsible for the location should verify the information before publication. A filled template is not evidence that every claim is true.
Core record
Collect the branch identifier, public name, address or approved service-area presentation, phone, normal hours, special hours, operating status and primary action. Record the source and approval date for each time-sensitive fact.
Customer decision
List services available at this branch, differences from nearby branches, appointment requirements, arrival instructions, parking and verified access information. Identify common questions staff receive. Do not add generic city history to fill space when practical information is missing.
Evidence and media
Identify approved photographs, captions, permitted customer examples and the owner responsible for updates. Distinguish real outcomes from illustrative scenarios. If a credential or facility is mentioned, attach a verification source for editorial review.
Links and release checks
Provide the intended page URL, parent location directory, related service pages, Business Profile destination and booking route. Check the page at mobile width, validate its public facts and verify that the booking system retains the chosen branch. Structured data must match visible content.
Download the location page brief CSV. Use the location-page guide to interpret the fields and the schema tool only after the public business facts are approved.
Sources and further reading
Official documentation explains platform rules. Examples and workflows are editorial guidance; illustrative businesses are fictional. See our editorial policy.
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